Last night I caught the “420″ episode of Family Guy in which the debonair and back from the dead dog Brian goes on a campaign to legalize marijuana in his town of Quahog. Brian isn’t having much success getting people’s attention until baby Stewie informs the dog that he’s going about it all wrong. Rather than deliver rational arguments, he needs to provide a sound-byte spectacle. The two of them then stage a hilarious production number called “Bag o’ Weed” that convinces everyone in town that pot is a necessary part of their life.
“Anything That Threatens My Bottom Line Must Be Evil!”
(Words not said but probably thought by William Randolph Hearst, 1906 photo, US-PD)
That’s all good fun of course. Before he starts singing and dancing, however, Brian tries to convey the message that pot was first made illegal not because Reefer Madness would run rampant worldwide but because hemp (to which family of plants marijuana belongs) was threatening the timber and paper business of newspaper magnate William Randolph Hearst and Hearst ran a smear campaign emphasizing the “connection” between cannabis and violent crime. This appears to be true. The DuPonts were also anti-hemp, as was Andrew Mellon. The reason the 1930s version of the 1% were so virulently opposed to pot was that hemp pulp could replace wood pulp very cheaply in the paper-making business and it also threatened the success of the DuPonts’ new synthetic nylon, which Mellon had invested heavily in. (Does all this sound familiar? The more things change…etc.) Continue reading